Here are those Influence rules again, with the renown options added plus a few more...
One of your immediate family e.g. Father or Mother, Brother or Sister, Uncle or Aunt, or Cousin has managed to marry into a family above your own in power and influence. For example a minor house marrying into a major one, or a major house marrying into one of the Paramount Houses. Because of this marriage your family is close politically to the other higher family. This will mean you can call on them for aid and they will trust you with information and to be part of their schemes.
The current lord remarried into a different family after his first wife died most likely from disease or childbirth, or the current Lady remarried into a different family after her first husband died most likely from disease or injuries in battle. Either way your House has maintained good relations with both families and they are both houses you can trust to be at your side in the Game of Thrones.
The current lord remarried into a different family after his first wife died most likely from disease or childbirth, or the current Lady remarried into a different family after her first husband died most likely from disease or injuries in battle. Either way this has brought discord to your House. For example the second spouse could be sewing discord in your House promoting their own children at the expense of children of the first spouse. Alternatively the family for the first spouse does not approve of the remarriage in some way and is making life difficult for your House.
The House has the services of a well connected (either through blood, marriage or previous service) character or NPC. This could be a Hedge Knight, Master-of-Arms, Maester, Septon, Seneshal or any other House position. This means that, like Married Well, your house is noticed more by the major houses. Unlike Married Well you can not call on them for aid but they might ask a favour of you because of the connected retainer or confide in them. The connected retainer presumably either hasn't fallen out with anyone significant or enough people still remember them fondly despite one house's displeasure for them to retain their connections. A combat experienced Hedge Knight (see power Holdings) could also be a connected retainer of course which gives a reasonable indication where their combat experience came from.
One of your immediate family is an acknowledged bastard. They will never be an heir to the house and so are purchased in addition to the heir and other siblings but serve the family loyally.
Cost -5 for immediate family (-10 if this is the current heir, -20 if it is the current Lord!)
One of your immediate family serving the House is an unacknowledged bastard. When this comes out it will cause quite the scandal. If the family member is a player character they must buy the Drawback – Dark Secret (Unacknowledged Bastard).
One of your immediate family has been highly honoured by the King or House Paramount in being allowed to form a house of their own. Alternatively one of your ancestors formed a house of their own and the two branches of the family have stayed close through alliances and intermarriage. They could either be your bannerman (purchase with power) or physically distant from your lands. Either way they are another house you can trust to be at your side in the Game of Thrones.
Serving at Court
Cost 5 or 10
One of your immediate family has served in an honoured position in the Court of a Lord Paramount (for 5) or the King's Court (for 10). This could be as a Master-of Arms, a Chamberlain, a Castellan, Household Knight, a member of the Kingsguard, etc. As such they are in a position to be noticed by powerful Lords and Ladies thus promoting your House. They are also in a position to learn of the events taking place around the Court, or even some of its secrets, and pass them on to you.
Isolated from Court
Cost -5 or -10
Your House has rarely been seen at the King's Court (for -5) or at the King's Court and the Court of a Lord Paramount (for -10). As such they overlooked by powerful Lords and Ladies fr marriage contracts, involvement in schemes, etc. Your House is also in no position to learn of the events taking place around the Court, or even some of its secrets, and as therefore often blindsided by events when they happen. Should they visit the Court/Courts they will find themselves with a limited knowledge of the major players, socially isolated, unfashionably dressed, etc. This could result in a -1B to some Status or Persuasion tests and a -1 to all House Fortune Rolls.
A member of your House has done something recently to win renown for it such as winning a local Tourney, routing a local band of brigands, or something similar. This means your House is more likely to be noticed by Houses who were at the Tourney, local Houses, etc.
A member of your House has done something to win Glory for it such as winning a Tourney organised in the name of the King or a Lord Paramount, saving the life of a member of the Royal family, slaying a pretender to the throne, etc. This means your House's name is on every Minstrel's lips and is more likely to be noticed by any Houses large or small. If a player character did this deed they should consider taking the Quality Famous.
Recent Misdemeanour/Ancient Shame
A member of your house has carried out a misdemeanour, not bad enough tot be sent to The Wall but bad enough to cause embarrassment to the family. This could be a political misstep like being on the wrong side of the Blackfyre Rebellion or Robert's rebellion but now forgiven for it or they could have embarrassed themselves or a more senior member of Court publicly. Alternatively the remnants of an ancient shame hangs over your family. Regardless of the course your House is slightly shunned by the powerful Lords and local houses as a result.
A member of your house has committed a major crime or serious political misjudgement, such as being an unrepenant member of the Blackfyre Rebellion or Robert's Rebellion, murdering another noble, etc. It is likely, but not automatic, that they will have been sent to The Wall or executed because of their actions. As a result your House is shunned by the powerful Lords and local houses. This could result in a -1B to some Status or Persuasion tests and a -1 to all House Fortune Rolls. If a player character did this deed they should consider taking a Drawback like Ignoble, Reviled or The Losing Side depending on the act.
The heir to your house is not with the rest of the family in the ancestral castle. They could be serving at a Court for example as a page, lord/lady-in-waiting, be a bound ward to different house in another castle as surety for your House's good behaviour, be squiring for a well-known knight, etc. Whatever the reason the loyalty of the heir's other siblings and the retainers to your House is being tested as a result. Your House is thus a hotbed of intrigues and factionalism.